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Liweby is a software platform which allows a multidimensional and direct communication between the company and its clients offering a unique solution and very easy integration at one place on any web site.
Today`s buyer is a digital buyer.
Buyers and other clients spend less time physically present in shops (branch offices) while shopping or inquiring about services. For that reason it is necessary to make it possible for them to fulfill their needs from the comfort of their home, with a minimum of spent time, which is one of the most valuable resources today.
Companies put a great deal of effort to bring visitors on their website and to make them interested in or more familiar with their products and services. Thus, the modern paradigm in marketing has changed so that the buyer is now given more significance than before. Adjustment and adequate approach to buyers have become a necessity. Passive presentation of information has been replaced by proactive approach and direct promotion and sales of products in accordance with the preferences of the website visitors.
General orientation towards the consumer through global mass marketing campaigns is not enough anymore, even with the possibility of targeted marketing which approach has been predominant in digital media so far. Although social networks were the first to open channels of interpersonal communications, direct digital sales, and online support (so called inbound marketing), a buyer is often swamped with large amount of information on social media which can sometimes be a burden and can put off making decisions.
The main advantage and aim of Liweby software lies in the possibility to provide the visitor with full and detailed information at the moment s/he visits the website and is interested in receiving the information.
The visitor's attention will be focused on relevant information which your operators will provide in accordance with the buyer's needs.
Imagine you run a shop (branch office) in the busiest part of the town with basic description and price of the products, a few promotional posters, and boxes for inquiries (with a note saying: "We will call you back as soon as we read it and find time to reply").
This is exactly the most common way of communication that typical websites have with their visitors. If such a scenario existed in a real life, the users would most probably go to other places to get full support and cooperation through direct contact, as well as the answers to all their questions.
However, the development of technology of multimedia online communication makes the web sites once again the most significant place of sales in a digital world. Thereby, the mission of Liweby is to use the advanced technological solutions to transfer the experience from the "physical" store or branch office on the company's web site to potential or regular clients.
Implementation of Liweby to an existing system of a company makes your internet presentation the most visited (digital) shop or branch office in a very simple and intuitive way. This reduces the time client spends and increases his/her satisfaction as s/he can gain all the information and details about specialized products and services s/he is interested in without physically being present in a local branch office.
Liweby makes the most visited branch office into the most productive one whose team does not have to have limitations on where or when they work, or the languages they give support in…
Among many options for the configuration and adjustment, Liweby also offers a possibility of controlling the operator's access to certain web pages. For example- those operators who are in charge of legal entities, specific type of service, brand or product category, they can only have access to the visitors who are visiting the pages relevant to the operator's area of work.
Another benefit of Liweby is that an operator, after being granted access from the visitor, can perform actions on the site "on the visitors behalf", meaning that all steps performed by the operator synchronously appear on the visitors screen.
That way, you ensure that your clients or buyers contact those operators who are the most qualified to provide the required information.
That way, you ensure that your clients or buyers contact those operators who are the most qualified to provide the required information.
The system is very simple to implement on the web site of the user, i.e. the company, while the whole process is on the servers where the communication goes through secure protocols.
Despite the advanced information technologies that have been implemented in Liweby ( for example, WEBRTC protocol has just been supported by IOS devices, in November 2017), both the visitor and the operator need only internet browser to use this software, without having to install any additional application or plug ins. Also, Liweby works on all platforms: Windows PC, Mac OSX, Android and iPhone devices.
Liweby is relatively easy to implement on the company's web site, so that all the segments can be on company's internal network. The exception is only STUN/TURN server, which needs public IP address to make the audio/video connection. Public IP address allows mutual "visibility" of visitors and operators, regardless of firewalls and other limitations that the visitor's computer may have. There are also signal servers as part of the system, Node.js servers, as well as significant part of software logic that runs in PHP environment (Apache server).
